MOZZARELLA: THE NEW WHITE GOLD

The most popular cheese in the world

Synopsis

Mozzarella is now the world's most popular cheese. The little white balls are flooding the market.

Mozzarella is such a lucrative business in Italy that the mafia took it over. Major producers are suspected of mob ties. This move has prompted several health warnings, including the dioxin scandal in years past.

These controversies have opened a space for new Italian cheeses such as burrata. This marketing counterattack wants to make people forget Mozzarella's bad reputation.