ITALIAN-STYLE SCAMS

The reality behind the most popular staples

An episode from the series FOOD BUSINESS INVESTIGATIONS

Format: HD
Duration: 52’
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Available versions: French | English
Rights: All Rights | Worldwide except France

Synopsis

Every year, exports bring in almost 45 billion euros for Italy.

But the country is missing a substantial fortune, as it could earn up to three times as much if it did not face the scourge of counterfeits.

A study has pointed out, in particular, the increasingly massive food product deceptions. This market alone is estimated at 100 billion euros.